What is an important aspect of contributing to society according to management principles?

Contributing to society according to management principles often involves leveraging good ideas to create positive impacts within the community and the market. Acting on good ideas reflects a commitment to innovation and responsibility, which can lead to solutions that address social issues or improve the quality of life for customers, employees, and the broader community. This principle emphasizes the importance of being proactive in recognizing and implementing ideas that can lead to beneficial outcomes, thus aligning business practices with societal needs.

While the other options may relate to a business's success, they do not inherently prioritize societal contribution in the same way. Setting trends might benefit a company short-term but doesn't necessarily relate to societal welfare. Increasing employee salaries is important for motivation but serves more as an internal focus rather than a broader community impact. Expanding to new markets can drive growth but may not directly correlate with contributing positively to society. Thus, acting on good ideas stands out as the most relevant principle for meaningful societal contribution.